All the Poor and Powerless
Sunday - May 24th
Scripture to Read for Today's Devotional: Galatians 3:26-29
Today's Selection from our Sermon on the Mount Reading Plan: Matthew 5:1-12
There is neither Jew nor Gentile,
neither slave nor free,
nor is there male and female,
for you are all one in Christ Jesus.
Patricia Heaton's new television comedy, "Carol's Second Act," canceled. The same fate befell Pauley Perrette's new sitcom, "Broke." USA Today's Life Section described the cancellation of several first-year TV shows with big-name stars that were not renewed for a second season. As is common when you read such entertainment stories, the article discussed each canceled show's time slot, overall market share, strengths of the scripts, and chemistry of the cast.
But, one thing seems to always play a crucial part in whether or not a show will return for another season. That thing is the ratings for the show in the coveted 18-to-34-year-old demographic. Advertisers want to get their product in front of these emerging adult consumers. If their message can sink deep into this age group's minds, these young adults may become loyal to the brand for life!
So marketers continuously seek ways to enhance their messaging to this one slice of the American culture. A show can be one of the top-rated shows; it can have brand success in pop culture, but if it cannot connect with the critical demographic, it won't make it.
In a world full of bias and animosity between various people groups, learning to communicate clearly is essential. Not just to one slice of our society, but all.
As we began a new series of messages exploring Jesus' Sermon on the Mount at Calvary this weekend, we saw how Jesus' most famous message was a message to all. The wide variety of people described in the final verses of Matthew chapter four indicate Jesus' willingness to let the message of His Kingdom and its values go to everyone. Jesus' entire life exemplified what it means to love everyone and to include everyone.
While marketers and advertisers seek to share their message with target audiences and just the right demographic, the message of Christ and His Kingdom is for everyone. As Jesus gathered his disciples and others to share the Sermon on the Mount, he intentionally included all walks of life. His message was not targeted to one group over another. He wanted all to know the hope He came to bring. There would be no exceptions!
One of the most radical things about King Jesus and His Kingdom is that all are welcome. Not just the rich and famous. But, all the poor and powerless too.
King Jesus intentionally offers everyone the opportunity to be a part of His Kingdom. As His followers, we should be welcoming and including everyone. After all, Galatians 3:28 says that no matter who we are, Christ values us all, and we can all be a part of the one body of believers - the church!
As we live for Jesus, our lives should be welcoming and inviting. We should include everyone, no matter who they are - just like Jesus!